“The more things change, the more they stay the same”. That saying couldn’t be more true, especially when it comes to writing ads and sales letters. The same things that worked fifty years ago, continue to work today. Yes, times and technology has changed, but people haven’t. At least, not the way we react to [...]

Most websites use similar fonts and as a result have a generic look. So, if you want to differentiate your look and also add a personal touch to your website, consider using handwriting fonts. These fonts really make people feel more comfortable with your site because it is personal rather than computerized, or at least [...]

Most websites use similar fonts and as a result have a generic look. So, if you want to differentiate your look and also add a personal touch to your website, consider using handwriting fonts. These fonts really make people feel more comfortable with your site because it is personal rather than computerized, or at least [...]