It appears that most webmasters have come from the world of advertising. Their website content emphasizes “marketing and promotion”. Just to prove my point, do a Google search on “marketing promotion”. As I write, Google comes up with “about 5,910,000″ entries. Gosh imagine the good fortune of a listing on page one! Of course, the [...]

Building a new website can be both exciting and daunting. The opportunity to communicate to such a large audience is exciting whilst the work involved in getting a site ready for launch can indeed be daunting. However, with a structured and logical approach, it can be made quite painless – and in fact quite enjoyable! [...]

Building a new website can be both exciting and daunting. The opportunity to communicate to such a large audience is exciting whilst the work involved in getting a site ready for launch can indeed be daunting. However, with a structured and logical approach, it can be made quite painless – and in fact quite enjoyable! [...]