Between 75% and 98.8% of visitors to Web sites come from searches made at search engines. If you’re going to get high levels of traffic – and hence the levels of ROI you’re looking for – it’s very important that the search engines can access all the information on your Web site. Do the search [...]
If you’re a non-American business with a .com web address, and your regional Yahoo ranking is important to you, then my story might interest you. Recently my copywriting website dropped out of Yahoo’s Australian rankings. For quite a while, it had been at number 1 for my primary keywords "advertising copywriter", "copywriter", and "website copywriter". [...]
If you’re a retailer and the only kind of advertising you do is built around sales events, you don’t need much in the way of advice. All your advertising needs to do is spell out as clearly as possible what’s on sale, the amount to be saved and your store’s name, address and phone number. [...]
Do you know why your website is not making money As it should? Here are a few web site promotion secrets to help you find out: 1. You didn’t follow up after the first sale. After the sale you could have introduced your other product on the thank e-mail. 2. You didn’t ship the product [...]
Some Internet marketing experts have claimed that the best way to market online is to market offline! What does that mean? Below are a few amazing sales marketing ways to market your website Offline, for online success: 1. Have a bumper sticker printed up with your web site address and other business information. Place it [...]
You have permission to publish this article electronically or in print, free of charge, as long as the bylines are included. Power Training for your Website ? Build that traffic By Marc Lindsay We all know what it is like to get in the gym and do a darn good workout don’t we?? It feels [...]
If I ask you how many web sites do you have? You may say "One, yes it is www.mycompany.com " or "two" in case you have a second organization or company. When I first began promoting my web sites I was, like most people, only thinking in terms of one web address, the url of [...]
You just created a new web site but want to pass on the search engine rankings of the old one to the new one. What is the most effective and spider/visitor friendly strategy to implement your web site redirection? You should use a 301 redirect. What is a 301 redirect? It is used when you [...]
Five years ago it was nice but not mandatory for owners of small to mid-size businesses to have a web site in order successfully market their company. Unless e-commerce was a potential source of revenue, you could choose if and when to join the Internet set. That is no longer true. Today businesses of all [...]
When you’re ready to launch your web site and you’re trying to select a good domain name, there are many factors that need to be taken into consideration. Select a Domain Name that Reflects Your Web Site Above all else, your domain name should reflect what your web site is all about. For example, if [...]
