Thaidoweb 2008

One of the best and easiest ways to advertise without having to worry about shelf life of those who would most likely use your services or buy the products from your small business is to use inserts in your local newspaper. A marketing piece might also be to insert our flyers in the daily newspaper. This usually ranges from $23.00-35.00 per thousand if we print the flyers and $25.00-50.00 per thousand if the newspaper prints them. The newspaper rarely prints [...]

Let’s face it; the Internet is cluttered with all sorts of guides about increasing traffic to your web site. Unfortunately, most of these guides are outdated or incomplete. In fact, many of the techniques being touted in them will get you in serious trouble. Wouldn’t you like to build up quality traffic that will stand the test of time? The key phrase is "test of time". You don’t want to be a flash in the pan.
FIRST THINGS FIRST
Before you [...]

This article will cause many companies to stir, but it’s about time someone started speaking against these services.
It really angers me when I see the numerous services that boast they will increase your traffic by submitting your web site to umpteen different search engines.
When I first started promoting my site, I used to buy into these claims and purchase such services only to be disappointed when my traffic did not increase.
FACT: The search engines can do wonders for your traffic. [...]

A well-planned and properly executed marketing program should include a sufficient commitment of capital resources to an on-going, well executed advertising program. Yes, this includes your business.
Businesses spend too many dollars, however, on ads that simply will not result in increased sales and profits. These ads are poorly conceived, poorly written, poorly designed, poorly targeted, and poorly placed.
Sounds like a poor way to do business, doesn’t it?
I often ask clients (as tactfully as possible), why they have run a particular [...]

Many home improvement contractors attempt to use advertising to expand their client base and increase profits. Whether it be yellow pages, mailers, ads, or valpak; for many it’s a total waste of time and money. Why do so many contractors achieve less than desired results from their advertising dollars? The answer: They’re doing it the wrong way!
There are two types of advertising. One is a complete waste of money. The other is highly effective, yet very few people know about [...]

A well designed web site is great to have, but what if no one ever comes to it? Most web sites either rely on advertising, or have used advertising at some point in their existence, to get people to come to view the site. This means that your going to have to have not only a well designed web site but also well designed banners to attract your visitors.
Tip #1 – Flashy is no Longer Catchy
Most people are [...]

People often come to me in a state of crisis and say their website isn’t working. Usually they’re in a cold sweat:
“Mike, give me some practical things I can do to get more sales from my website!”
You want practical advice? Stop treating your website like an object in your business and start treating it like an employee. Most businesses treat their website like a physical item in their business – such as a filing cabinet for example. Just take Mr. [...]

You’ve got a blog. And it is going nowhere.
You started a blog a couple days ago, a couple weeks ago, a
couple years ago and it isn’t doing anything for you. You
thought blogging would be a fun way to write about something
you’re passionate about as well as make some money along the way.
So you started off on your merry jaunt with pep and zest,
gleefully self-publishing and building what you hoped would be a
resource for passion, publishing and profits.
Then reality hits.
You find [...]

You’ve got a blog. And it is going nowhere.
You started a blog a couple days ago, a couple weeks ago, a
couple years ago and it isn’t doing anything for you. You
thought blogging would be a fun way to write about something
you’re passionate about as well as make some money along the way.
So you started off on your merry jaunt with pep and zest,
gleefully self-publishing and building what you hoped would be a
resource for passion, publishing and profits.
Then reality hits.
You find [...]