Do you often see print advertisements outdoors, as much as you see Web advertisements when you surf through the Web? I’m pretty sure that you have entirely different views and reactions upon seeing and actually taking notice to these two different kinds of advertising. The differences may vary in their use of color, typefaces, and [...]
Since its release in 1987, QuarkXpress had made an immediate impact to computer enthusiasts. QuarkXPress introduced precision typography, layout and color control to the desktop computer, and delivered those features to designers at a fraction of the cost of proprietary typesetting systems. Quark software programs had been widely utilized to create, design and manage their [...]
Many people still prefer the traditional print advertisements to web ads in order to promote their products, business and services. The fact that not all people have access to the web is what makes print ads to be used and appreciated up to now. Another reason for this choice is that it is most favorable [...]
Web pages with readable text will generate more sales than fancy pages that are hard to read. Follow these design tips and not only will your web pages be easier to read, but you’ll keep potential buyers at your site and position yourself to increase sales. Keep Pages Short — Especially Your Home Page * [...]
Logos are difficult to design – if you don’t think they are, then the chances are that you have a bad one. Every website needs a logo, and you should lavish a lot of time and attention on yours. Your Logo is Your Face When visitors happen across a website that they haven’t seen before, [...]
Most of the visitors to your website are going to spend 99% of their time doing one thing: reading your content. Given that the web is a medium mainly devoted to reading, it’s surprising just how ignorant most page authors are about typography. If you use the wrong font, you make your page painful to [...]
Brochures are for displaying services. They are also for selling an idea or service. If these purposes are put into a list, then it would be endless. The numerous ways and intentions why people have and use brochures. No matter what the reason for these brochures, the main thing is that it should be kept [...]
Where does a person start when setting up a website? What software is best to use? Setting up a website is not an easy proposition. If you are interested in knowing what the first step is in setting up your own website, continue reading. In fact, it is a good idea to have asolid understanding [...]
The purpose of your brochure may differ from business to business. Some are designed to display services, whereas others are focused on selling an idea. No matter what the focus of the brochure is, it needs to be readable, intriguing, and functional. The brochure must grab a viewer’s attention and hold it long enough to [...]
Before you start to build your first website, you need a website logo, tagline, a few graphics, headlines, and text to work with. To start, you need something to put into the website. What is difficult about the first website is your ideas may not be well formulated yet. Personally, I feel breaking ground is [...]
