Advertisers that are beginning to focus on the young Hispanic market have been given a gift in the form of Latino television programming. Now mind you it’s not your typical Latino television programming that you would find on Univsion, this programming is geared towards the large and most overlooked demographic, U.S. born Latinos. Advertisers crave [...]

Newspapers are considered the PRIMARY advertising medium by 99.4% of all retailers. Newspapers have been there in every step of the typical store owner’s life from the very beginning. Newspapers covered his birth, his high school graduation, his engagement, his marriage, the death of his parents and everything else. Despite declining circulation figures and increasing [...]

Is your Web site only in English? If it is, you could be missing out on a huge market, because around two-thirds of Web users don’t have English as their mother tongue. Communicate with hundreds of millions of consumers around the world For many businesses – right from the smallest upwards – much of the [...]

Is your Web site only in English? If it is, you could be missing out on a huge market, because around two-thirds of Web users don’t have English as their mother tongue. Communicate with hundreds of millions of consumers around the world For many businesses – right from the smallest upwards – much of the [...]