There are literally billions of Web sites online now offering all types of products and services. Some succeed brilliantly, while others fail miserably. There can be many reasons for the failure of some Web sites: poor marketing, poor planning, a weak knowledge of the target market, or just an overall lack of knowledge of business [...]

We all know the value of getting links to our site. Links bring you traffic from related sites and boost your search engine rank, which brings you, umm, more traffic. So, basically, links = traffic. However, gone are the days of simply asking for a link (in exchange for a link from your site) and [...]

Are shades of grey SEO really Black Hat SEO? Black hat SEO is a strategy which gets a web page or entire site banned from a search engine. A shade of grey is when you use a black hat strategy but your site has not been banned yet. Remember the acronym for YET: You’re Entitled [...]

Every webmaster who has personally tried promoting his or her site understands in some sense the value of reciprocal linking. Reciprocal linking refers to the agreement between website owners to mutually link to each others’ sites in order to increase both exposure to each others’ visitors as well as link popularity to search engines. Traditionally, [...]

How many times have you been frustrated with your promotion efforts online? Let’s face it…most folks working online are amateurs when it comes to promotion. They simply don’t come to the internet prepared with the tools, experience and background in advertising and promotion. The learning curve can be pretty steep when it comes to learning [...]

There is so incredibly MUCH you can do to successfully promote your website starting in just a few minutes. In fact, the steps I will give you below can be repeated DAILY for 30 days, an hour a day, for 30 hours of hard-core, tested, proven, traffic-nabbing, sales-producing, profit-driving, marketers’ bliss. It’s work, but by [...]

Linking – what a mess if you don’t know what’s going on. Either linking is “IN” or it’s “OUT” according to what you read these days. Here’s the good news: Linking Works. Here’s the bad news: HOW It Works Has Changed! The good thing is you are going to pick up a linking tip today [...]

This tactic of the game was hard for me to master and at first I failed many times. I carried my business cards only in my briefcase, because I thought they were only used in business. Wrong! I missed quite a few opportunities to toot my horn because of that misconception. Not only did I [...]

Tip 1 – Hide And Seek Do not use hidden text on your website. This means having words and phrases in your pages somewhere that can’t be seen to the naked eye. The tactic of having text on your page that is the same colour as the background, and is therefore ‘hidden’, will almost certainly [...]

Building links to your website is of huge importance and something you should focus on significantly if getting ranked high in the search engine results is important to you. If you have a website, then more than likely getting a high ranking is of utmost importance. However, you might not know the best way to [...]