We all know the value of getting links to our site. Links bring you traffic from related sites and boost your search engine rank, which brings you, umm, more traffic. So, basically, links = traffic. However, gone are the days of simply asking for a link (in exchange for a link from your site) and [...]

Microsoft Outlook is one of the most widely used software programs for email, but if you’re only using it for email, you’re missing out on a great productivity tool! This month’s column looks at a few ways you can use the Outlook calendar to make scheduling easier. * Add public holidays to your calendar automatically. [...]

You want to give your site’s visitors a way to contact you by email but don’t want your emali address to be abused. Here are a few ways to protect your email address when building your website. 1. Use defined users and filters Don’t use the catch all email facility. Instead define users such as [...]

Do you give web site visitors the opportunity to download a free trial of your product or service with the intention that they will come back and purchase? How are you following up with these visitors? Asking them to fill out a form and immediately giving them the download on the next page is not [...]

Do you give web site visitors the opportunity to download a free trial of your product or service with the intention that they will come back and purchase? How are you following up with these visitors? Asking them to fill out a form and immediately giving them the download on the next page is not [...]