Writing for the Web is a good gig. I make $30 an hour writing at home. And although I sometimes wish my only companion during the workday were not run on electricity, I like my job. I wake up most mornings excited about what I am doing. Steps to Getting Started Writing for the Web [...]

Imagine it – a new, shiny red sports car that is simply stunning to behold. A beauty. A masterpice of shape and design. But, it doesn’t move – not an inch. Many web sites today are like that sports car. Very cool and very beautiful, but they don’t take you take you where you want [...]

Ok, so you’ve got a website, and you’re ready to tell the world about it. Before you do, review these tips and create copy that turns browsers into buyers. Talk to Your Customers Use the word “you” throughout your web site. Liberally. I’ve seen hundreds and hundreds of sites with copy that reads, “We serve [...]

Ok, so you’ve got a website, and you’re ready to tell the world about it. Before you do, review these tips and create copy that turns browsers into buyers. Talk to Your Customers Use the word “you” throughout your web site. Liberally. I’ve seen hundreds and hundreds of sites with copy that reads, “We serve [...]