Thaidoweb 2008

The Importance of Page Content
The content of a page is probably the most important consideration when building traffic to your web site. Other techniques do gain more traffic but page content and content of your web site in general is most important when producing a good quality site that will naturally build traffic.
1.1 General guidelines for a page For a page to rank well with the search engines, the page should be optimized and have sufficient text that is of [...]

I am constantly bombarded with all sorts of advertisements, single-page sites, and sites offering very little real content but some wonderful new “product” or “service” for sale that purports to make its customers wealthy beyond their wildest dreams.
For the purposes of this article, let’s refer to Amazing Formula (http://www.amazingformula.com) as an example of such a site. (Note: I have never purchased this product and can make no claim, verification or guarantee one way or the other as to its effectiveness. [...]

If theres one thing that Ive learnt so far, its that nothing beats good copy. You may have found a way to bring in 10,000 visitors a day to your site, but if your copy is lousy, youre just wasting your effort. Web sites are only as good as their copy, so if you want to run a successful website, check and double-check your copy!
Listed below are thirteen tips to better your copy and increase your sales:
1. Use short benefit-focused [...]

Web pages with readable text will generate more sales than fancy
pages that are hard to read. Follow these design tips and not
only will your web pages be easier to read, but you’ll keep
potential buyers at your site and position yourself to increase
sales.
Keep Pages Short — Especially Your Home Page
* Put important content at the top of your pages so it’s visible
on the screen. Users may not scroll through lengthy pages. * In
general, limit the length of a web page to [...]

Designing your own successful web page can seem difficult and
nearly impossible if you do not do a little research first. The
reason you need to know the basics of web page design is because
the design of your website will actually influence whether or
not people continue to visit your site and ultimately, whether
they will buy from you or not. Obviously, a lot is riding on
your website design so it is worthwhile to take this seriously
and put some effort into doing it right [...]

1. Loading time:

try to be below 20kb

less number of images

specify height and width of images

Html with out erros

WYSIWYG editors load up your html code. so try using text editor part of your html editors instead of visual editor

2. Images Only home page:
Say goodbye to images only home pages. Home pages with flash only introductions or only graphics don’t attain good ranking in search engines.
3. Content:
Put content that related to your products or a list of your products with some text [...]

Reading on the web is different than reading in all other formats. People approach it differently and you need to have strategies that capitalize on those differences so you can connect with your prospects. Creating website copy that attracts your perfect clients, holds their attention and gets them to take action and connect with you should be your only goal when writing your website copy.
The words, on your page create a portrait of the content you offer and they are [...]

When it comes to selling and communicating on a web page, it is the written word that makes the vital difference between satisfying your viewer or losing her as she clicks through to the next web site.
If you are not sure what to write or how to write for an Internet audience, then one of the best guides is the ebook, Make Your Words Sell by Joe Robson and Ken Evoy. The authors explain the entire process of creating a [...]

The home page
So what do you want on this most important first screen? You naturally want the title of your website and you want to let visitors know what the content is as briefly as possible. Use short phrases and short paragraphs. You also want to provide links to the main sections of your site (making sure to include text links).
Set the theme
In addition, you are setting the tone/theme of your site with this first page. . . what visitors [...]

If you’ve been
studying online marketing for awhile you’re familiar with the
term ‘AIDA’ since it’s the standard formula for creating a sales
or signup page.
But just in case
you’re not here’s what it stands for:

Grab the reader’s Attention.

Get the reader’s Interest.

Create a Desire for your
product or service.

Call for Action. (Tell your
reader what to do.)

So you write a catchy
headline and try to use 1 or more of the [...]