Links Exchange ? a Hazardous Business?

So we gather in all the relevant information we can possibly find, and include it in all the right places, taking great care in linking our pages properly, optimise each page in turn with a list of ‘keywords’ – and making sure that the most relevant keywords are reflected in each pages ‘title tags’.. After [...]

The Power of Search Engine Friendly URLs

I recently invested quite some time into generating search engine friendly URLs for several of my websites to increase my ranking and to have more pages indexed. I can highly recommend to look into this if your own website does not have se-friendly URLs. Especially Google (the most important search engine nowadays) can be very [...]

Search Engine Tips & Techniques

As you are building your site or getting your site built, you need to do as much as you can to ensure higher rankings in the search engines. There are a variety of little tips and techniques you can use to do this. Meta tags & keywords – Meta tags are included in the section [...]

Design A Spider Friendly Site

To be successful in the search engines it’s important to design your web site with the spiders in mind. Using the latest in web page design is not generally the best way to go. Spiders don’t view web pages like humans do, they must read the HTML in the page to see what it’s about. [...]

Search Engine Optimization: What Is It?

Search Engine Optimization is the creation of a web page, purposely designed to rank well with the Search Engines. If you want traffic to your website then you must Optimize your website for the Search Engines. Search Engine Optimization is a necessity if you want a huge amount of traffic flowing to your website. Traffic [...]

You just created a new web site but want to pass on the search engine rankings of the old one to the new one. What is the most effective and spider/visitor friendly strategy to implement your web site redirection? You should use a 301 redirect. What is a 301 redirect? It is used when you [...]

Your web site may look beautiful to your eyes, but what about to the “eyes” of a search engine? If you can understand how a search engine “sees” your site, than you can design the site or make the necessary changes so that your site will get a higher ranking in search results. The first [...]

How To Design A Web Site

I’m not a professional web site designer and openly admit there is a lot that I don’t know. But if you’re a beginner I probably know more than you do, so listen up. Rather than give a lengthy dissertation on web design I have broken it down into the following points: Keep your navigation bars [...]

Page Cloaking – To Cloak or Not to Cloak

Page cloaking can broadly be defined as a technique used to deliver different web pages under different circumstances. There are two primary reasons that people use page cloaking: i) It allows them to create a separate optimized page for each search engine and another page which is aesthetically pleasing and designed for their human visitors. [...]

Page Cloaking – To Cloak or Not to Cloak

Page cloaking can broadly be defined as a technique used to deliver different web pages under different circumstances. There are two primary reasons that people use page cloaking: i) It allows them to create a separate optimized page for each search engine and another page which is aesthetically pleasing and designed for their human visitors. [...]