Have you ever got one of those silly emails that offers to let you own a keyword? Silly question. How many such emails do you get every day? A number of such services regularly email me offering keyword ownership of premium keywords for $300/year. They say that anyone can type the keyword I bought in [...]

MSN finally unleashed its new search technology to the world on Monday. The official announcement coming from Bill Gates introduced the New MSN Search engine, ending with a personal invitation to visit www.msn.com and ??type in your question.?? Here at WebAdvantage.net, we consider ourselves to be veteran internet searchers, often able to easily find the [...]

If you’re feeling a bit of confusion and frustration about how to get visitors to your website and generate more sales, I know exactly how you feel. I felt the same way until I stopped listening to every “big time” marketer that came along with the latest traffic generating trick. You’ve got dozens of gurus [...]

If you spend much time reading the various webmaster forums, you’re no doubt well aware of the grief that many webmasters experience after seeing a Google algorithm change send their web pages sinking like a stone in the search results. But there are always other webmasters who do well with the changes, and many whose [...]

For all the seeming "intelligence" displayed by its system, Google is still a machine. This means that its every process is determined by an algorithm that, once cracked, is susceptible to exploitation. Googles’s current algorithm (emphasis on "current," more on that later) decides the ranking of an indexed page based on the latter’s keyword density, [...]