Thaidoweb 2008

Internet marketers facing higher advertising fees on search
networks are becoming increasingly concerned about a form of
online fraud that was thought to have been contained years ago.
The practice, known as “click fraud,” began in the early days of
the Internet’s mainstream popularity with programs that
automatically surfed Web sites to increase traffic figures. This
led companies to develop policing technologies touted as
antidotes to the problem. But some marketing executives estimate
that up to 50 percent of fees in certain advertising categories
continue to be based [...]

Internet marketers facing higher advertising fees on search
networks are becoming increasingly concerned about a form of
online fraud that was thought to have been contained years ago.
The practice, known as “click fraud,” began in the early days of
the Internet’s mainstream popularity with programs that
automatically surfed Web sites to increase traffic figures. This
led companies to develop policing technologies touted as
antidotes to the problem. But some marketing executives estimate
that up to 50 percent of fees in certain advertising categories
continue to be based [...]