Directories are the best means for getting related links and targeted traffic. There are a huge number of directory sites present all over the world. Some of them are less useful to users. We need to judge the quality of directory sites before submitting our site to that directory. Some of the directories even charge [...]
Between 75% and 98.8% of visitors to Web sites come from searches made at search engines. If you’re going to get high levels of traffic – and hence the levels of ROI you’re looking for – it’s very important that the search engines can access all the information on your Web site. Do the search [...]
Another important component of search engine optimization is the use of site maps. If you want visitors — and search engine spiders — to find every page on your Web site, a site map can be your biggest ally especially if you have a lot of content on your site (and if you’ve been reading [...]
1. You can get ad copy ideas by studying similar product’s advertising material. Collect their sales letters, classified ads, web ads, e-mail ads, etc. 2. Know exactly what you want your ad copy to accomplish. It could be to qualify prospects, make sales, generate leads, attract web traffic, etc. 3. Make a complete list of [...]
More about advertising from BIG Mike McDaniel It makes no difference what media you use to advertise, the rules are the same. Benefits, benefits, benefits. Advertise benefits and your advertising will be a success. Take a poll, they don’t care about car dealers, banks or tire stores. All they care about is “What’s in it [...]
The internet marketing industry is now flooded with various page and portal generators. In the good old days the gateway page generators did very well, earning a lot of money for many people. Then the search engines began to crack down on robot-generated pages, a trend which has led to the demise of such tools. [...]
One of the most important steps in any site’s publicity campaign is the submission to the Open Web Directory (http://www.dmoz.org) as this directory provides search results for many of the most important search engines and online portals. This directory is not a robot driven spider, but a human edited directory and you must observe a [...]
When setting up your website for SEO (Search Engine Optimization) on Google there are several factors you need to look at in order to obtain a high rank on their search engine. Of course your content and meta tags must be inline with positive density percentages and reciprocal links. Google then takes your website and [...]
Search engine optimization is one of most popular online marketing tool for any website. With more websites coming online every day the competition gets larger, so you have to make sure you can out SEO them before they out do you. In this article I will tell how to increase your ranking and how to [...]
If you are a webmaster and you review your logs, often you will see a bunch of really strange hits. They aren’t humans, you can’t tell their operating system or their browser! Who are these pesky little creatures who rummage around the internet all the time? Not quite sure what I am talking about? Here [...]
