What’s the cheapest, most under-used marketing tool you have? The answer’s no secret … it’s your business cards. If you aren’t making them work for you, you may be missing an excellent opportunity at leveraging a cost effective marketing tool. By the time you have read this article, you’ll know several ways in which you [...]
Here are a couple of tips for creating an eye catching card: Use some color – not too much – just enough to grab someone’s attention and make them want to read the card. Use a font that’s easy to read Don’t fill the whole card with type – it looks crowded and people don’t [...]
If someone doesn’t know you personally, will they trust you enough to do business with you just by visiting your web site? Most people view organizations – and web sites – they don’t know with great skepticism. Given all the identity theft and viruses running around, people are understandably cautious and somewhat skeptical when they [...]
If someone doesn’t know you personally, will they trust you enough to do business with you just by visiting your web site? Most people view organizations – and web sites – they don’t know with great skepticism. Given all the identity theft and viruses running around, people are understandably cautious and somewhat skeptical when they [...]
Creating an effective web site that sells your products or services will be less daunting if you follow these simple steps: 1. If you want to create a web site that sells then your first investment should be in your web site content. Your web site is a marketing tool and your web site content [...]
