In this lesson, we will create a business card, using Microsoft Word. I created a new template for my business card. It can be viewed at: http://janes-place.com/bus_card.htm Choose the information you want to place on your card before beginning. Here’s how I did it: Go to ‘start’ –’Microsoft Word’ — ‘file menu’ — ‘page setup’. [...]
I couldn’t agree more with the headline of this article and it’s one I’m afraid I can’t take credit for. I found this line in Paco Underhill’s book, Why We Buy – The Science Of Shopping, and found myself comparing many of the things he has measured in the retail world to the tests I’ve [...]
This is part one of ten in this search engine positioning series. In part one we will outline how to choose the keyword phrases most likely to produce a high ROI for your search engine positioning efforts. Over this ten part series we will go through ten essential elements and steps to optimizing a site. [...]
If you have a computer and a printer, preferably one that can print in color, then you can make your own brochures and business cards that are very professional-looking! Be sure to use good quality paper (that is available at any office supplies store like Office Depot or Staples) for anything that you are going [...]
In order to sell more products and service, you need master customers’ mind. Put youself into customers’ shoes and think what customers want. You will make more profit by master these skills. 1. Use the word “fast” in your ad. People want fast results, fast delivery, fast ordering, etc. Nowadays, we usually value our time [...]
Stop wasting your time and having your energy sucked dry! What do I mean by this statement? You’re all over the internet trying to find out where to promote that new business you entered into, or trying to promote your own business. You’ve been told by so called experts to promote your new business to [...]
Sometimes our jobs as marketers means we need to look beyond the obvious. Google, for example, offers their Google Alerts service. At first glance, this may seem most useful to companies who want to track certain searches within their industry, or to hobbyists who want to stay on top of changes in their topics of [...]
If you run a small business, chances are you’re saving important files to a server. But what happens when disaster strikes? How are you ensuring that your files won’t be lost? Many people fail to realize that the loss of files could cripple their business. You can insure your office and equipment, but you can’t [...]
What are you trying to say with you business card? We have talked about collecting other people’s business cards and also about how they are often tough to differentiate from one another. These are things you should avoid for your own business card. It is easier to get into a conversation when you have a [...]
Why hire a designer or a programmer? You might ask this question yourself when there are 100s of easy to build software on the internet. But building a website yourself and a professional designer makes a lot of difference. The designer put in years of expertise in building your website. He knows all the web [...]
