A good annual direct mail solicitation program can produce unrestrictive operating funds for your nonprofit organization year after year. And such an annual direct mail program, if done right, should produce more funding for your organization each year. There are very few nonprofit organizations that couldn’t benefit from an effective, and ongoing direct mail solicitation [...]

A nonprofit organization can take advantage of the Internet for at least eight purposes: publicity public education fundraising volunteer recruitment service delivery advocacy research communication Let us look at brief examples of each of these uses in turn. Publicity Good sites gain attention. Attention or awareness is exactly what all non-profits need… it accelerates fund-raising [...]