Today Internet has over 36,000,000 web sites, and statistics says that most of these web sites are DEAD – they do not get targeted web site traffic. Only targeted visitors give real online life to web site, and only targeted visitors can be converted into real profits on the web site. That is why those [...]

Why is Search Engine Optimisation Expensive?

Many of our customers (http://www.internet-marketing-australia.com) find search engine optimisation (SEO) services quite expensive. From the client’s point of view the results are intangible and the process is lengthy. Therefore, the clients are often reluctant to commit to the additional expense. Typically, a call for SEO comes after the website is already up and running. The [...]

For a long time now, marketing gurus all over the world have been talking about google page ranking. Page ranking is simply Google’s way of measuring your pages accordingly. But there is a problem… More and more we tend to see NO consistency with page ranking at all. Please don’t confuse the difference between “page [...]

Google Page Rank Is Dead – Part III

HELP! My PR page rank is grey, call the development doctor. As the world of Google is turning a mile a minute these days, some really big changes are happening. This weekend, marketers all around the world don’t believe what they are seeing… Google’s Page Ranking system is dead. Is it really dead? In an [...]

All of us have dreamed about building a home business that is profitable and rewarding. Just think about it, no boss, plenty of time for you and your family and the ability to save money (no gas for that awful commute, no expensive work clothes and fresh hot lunches straight from your kitchen). Now you’re [...]

Honesty is still the best policy

Print ads seem to have already used every nooks and turns in the advertising style to make people stop and stare and get the message. Every imaginable subject lines had been used in the banners, catalogs, postcards and even in business cards. One of the more common and overused tactics are misleading and otherwise untrue [...]

The seven sins of advertising

Advertising is a very precise science. It finds its bases in many different fields including copywriting, psychology and even math. In recent decades, we have observed a slow but steady beautification of advertising. For marketing experts this can work. For less savvy advertisers, it is a huge pitfall that draws attention away from the much [...]

Jump on Blogging and RSS Feeds or be Left Behind!

Jump on Blogging and RSS Feeds or be Left Behind! Viruses and the deluge of the cyberspace version of junk mail, spam, has forced marketers to look for new ways to get back into the surfer’s eye. Spam filters hinder many of today’s marketers. That ezine you spent hours producing is often routed to the [...]

Credibility: A crucial component of Web success

The vast majority of Web site owners on the Net focus all their time and attention on two things: building their revenue and increasing their traffic. However, as important as traffic and money are, many site owners don’t pay sufficient attention to another fundamental, but crucial, challenge: building credibility for their sites. Why is credibility [...]

Jump on Blogging and RSS Feeds or be Left Behind!

Jump on Blogging and RSS Feeds or be Left Behind! Viruses and the deluge of the cyberspace version of junk mail, spam, has forced marketers to look for new ways to get back into the surfer’s eye. Spam filters hinder many of today’s marketers. That ezine you spent hours producing is often routed to the [...]

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