In a recent report for a new client, I wrote: “Remember, a visitor’s search doesn’t end when they leave Google. Their search and the phrases associated with it continue right through to the completion of the task they have in mind.” Many of us pay attention to the keywords and phrases being used by our [...]

Search engines are one of the best tools to bring targeted traffic to your business. Millions of people are always using them every day to search for information that’s suitable to them. Understand that this gives you an advantage to give your prospects whatever they are looking for. This means that you will get very [...]

So you have a beautiful website that you paid a pretty penny for and you are completely happy with it ? except no one can find it. Many web designers do not understand search engine positioning, so when they design your website little or no thought is given to the elements of design that may [...]

The Importance of Page Content The content of a page is probably the most important consideration when building traffic to your web site. Other techniques do gain more traffic but page content and content of your web site in general is most important when producing a good quality site that will naturally build traffic. 1.1 [...]

Onpage optimization is the process by which various elements on an individual web page are structured so that the web page can be found by the search engines for specific keyword(s) or keyword phrases. Onpage optimization will not guarantee any top rating within a search engine, only offpage optimization can offer that guarantee. However, offpage [...]

The first months my website was online, I was constantly checking the search engines to see if my site was listed under the keywords that I was targeting. And always with the same negative results. The truth is that the keywords that you are targeting are often not showing your site the first months at [...]

There’s no shortage of ways to spend money promoting your online shop – and certainly no shortage of people willing to take your money! However, search engines can be sending you qualified customers all day every day. How do you get a piece of this traffic? It’s estimated that 70% of people stop at the [...]

In order that someone finds your website and buys your product on the Internet it is essential to make it known to the world. So the first thing you do is to submit to search engines. But a search engine listing alone does not assure you will receive any new visitors to your Website until [...]

This is part 1 of a 7 part series that examines the 7 factors of incoming links that Google considers when choosing a spot for your website in it’s SERP’s. Why incoming links? First because these are what Google places the highest value on. But, all incoming links are NOT created equal. This 7 part [...]

There are millions of web sites trying to get listed in the top 20 spots of the major search engines. That amounts to a lot of competition! Even if your website can’t get in the Top 20, you can use indirect ways to get it there. How do you do this? By using the success [...]