My inbox this week provided glaring examples of three all too common rookie search engine marketing mistakes. What you could call three deadly search engine marketing sins. Starting with ===> Inadequate Keyword Research Hey! If you’re going to spend hours developing a web site, isn’t it smart to invest some time to insure you’re focusing [...]
Keywords are terms or words related to particular topic. Keyword research involves various aspects, for example; to find sales oriented keywords or to drive maximum qualified users to increase the online sales. Sound keyword research is the first step toward successful search engine optimisation campaign. We have to be careful while selecting keywords. It is [...]
One of my favorite subjects to teach on at our live SEO Mastery Workshops is that of keyword research and the behavior of a specific target audience using my all time favorite research tool, Wordtracker. For those who have not heard of, Wordtracker it is a Web based service that will help you discover which [...]
In my previous article, I raised the issue that proper keyword research must take into account countries. The reason for that was that the demand for keywords can vary between countries. I gave examples of that fact using the Overture keyword tool. To support my argument (that we need to be aware of countries when [...]
I get half of the world traffic for the term “dirtbagging,” on one page of my backpacking site, but that only means ten visitors a month. Without decent keyword demand you can’t ever get much traffic. Total demand is just one factor to consider, though. Here are some others. 1. Demand/supply ratio. There were 289,000 [...]
Many of us who build websites get in the habit of using the Overture “Keyword Suggestion Tool” to do keyword research. It’s convenient, and one of the few remaining such tools that is free. Be careful, though, because there are four problems you may run into with it. 1. Singular and plural forms are lumped [...]
How to get FREE traffic and vistors to your website without spending advertising cost? The answer is to get good search engine ranking. But how to get your keywords ranked high? Here is the process you can follow for every web page: Step 1: Choose your topic You can get ideas from all sorts of [...]
Increasing your search engine rankings should certainly be one of your main goals if you are looking to increase your targeted traffic. The reason for this is if you improve your search engine rankings, you’ll increase the amount of visitors your website receives, and when you increase traffic to your site you are going to [...]
Want to drive more targeted traffic to your web site? Want to do it for free? If you answered “yes” you’re in for a treat. Use the search engine optimization and ranking techniques in this article and you will be well on your way to a front page listing in the major search engines. Up [...]
Keyword Research is the first task in optimizing your web site and pay-per-click campaign. Here you need to know what keywords your target group is using. Your keywords are the words and phrases that people might use to find your products, brands, services, or information, via search engines. Step 1: Keyword Identification The first step [...]
