Stand Out in Ways that Matter to Directory Users A Yellow Page directory presents a difficult challenge for advertisers. All the competitors are packed together, within the space of a few pages. Each ad within the directory category screams “Notice me!” so insistently, they blend into an muffled chorus. It’s not easy for one to [...]

I get the occasional web design lead from my website. I wanted to find a company I could pass these onto. So I put an ad on a freelance site. It specified the programming qualifications needed, stated that the successful candidate should have good English, and was for companies only. The replies I got were [...]

Working as a freelancer can be a fabulous opportunity to earn money. Some small business owners use sites such as Guru.com and Elance.com to supplement their income and attract new clients, while others work full time providing freelance services. Whatever your situation is, you want to win jobs you apply for. Throughout the hundreds of [...]

A brain surgeon was conversing with a famous writer at a party. “When I retire, I’d like to become a writer,” he told her. “That’s interesting,” she responded. “When I retire, I’d like to become a brain surgeon.” Running a website isn’t exactly brain surgery, but like writing professionally, neither is it as easy as [...]