Give Me Quality Over Quantity Every Time

In the early days of developing my home business, I went for the numbers instead of focusing on targeting prospects. It took me a while to appreciate the importance of targeting (quality) instead of just going for the big numbers (quantity). For online marketing, it helps greatly to get your website in front of people [...]

Don’t Make Your Website User-UNfriendly!

Web Design is a very subjective process. Your idea of what looks good may differ from the next person’s. While wild backgrounds and flashing text were once considered ‘cool’, unwritten standards have evolved into every web designers inventory. In the following examples I intend to convey a few of those user-unfriendly examples to you. My [...]

Tracking Your Visitors

Once you’ve got some visitors, the chances are that you want to know more about them. How many are there? Where are they from? What web browser do they use? Luckily for you, there are plenty of ways to find out. Server Log Analysis Most web servers keep a log of every file they send, [...]

Encryption and Security with SSL

When it comes to accepting online payments and other sensitive information over the web, normal HTTP just doesn’t cut it. It’s an insecure method of communication where everything is sent over the wire in cleartext – it’s completely trivial for anyone in a network administrator position at a business or ISP to gain access to [...]

Are web graphics stealing your money?

They might not be wearing a mask and carrying a gun, but if youve got images on your web pages then they could be costing you a lot more money than you think every time a visitor looks at one. Thats because image files are typically the biggest bandwidth user on any web page. Whenever [...]

Most people put popup ads and Spam in the same category; they genuinely don’t believe in their effectiveness. However, marketing statistics show that popup ads are powerful marketing tools that can significantly increase your sales and subscribers to your opt-in list or newsletter. On the flip side, popup ads are the third most hated entity [...]

With the increased use of popups on sites – when you enter, when you leave, while you are there – Popup killers (or stoppers) are all the rage. Companies use Popup killers as a marketing tool for frustrated webusers – they kill the Popup, the webuser uses their service be it as an ISP or [...]

What should a beginner do?!

Maybe you have a great idea….maybe you don’t. What you -do- know is that you want a website and you want to make money from it. But where do you start? If you are like many (myself included), you feel the most logical thing to do is to use the free space you get with [...]

Most people put popup ads and Spam in the same category; they genuinely don’t believe in their effectiveness. However, marketing statistics show that popup ads are powerful marketing tools that can significantly increase your sales and subscribers to your opt-in list or newsletter. On the flip side, popup ads are the third most hated entity [...]

With the increased use of popups on sites – when you enter, when you leave, while you are there – Popup killers (or stoppers) are all the rage. Companies use Popup killers as a marketing tool for frustrated webusers – they kill the Popup, the webuser uses their service be it as an ISP or [...]

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