So you have completed that new site and want to start your site promotion campaign by getting listed in some directories? Well,definitely a good idea, because those directories will provide you the initial thrust needed for visibility of your web site. But then how do you find those directories to submit your site to? No [...]

Directory marketing can help boost your companies performance a great deal. Not only will you get qualified leads for your business, your web site will also increase it’s traffic ranking a tremendous amount. Here are a couple basic advantages to online directories, Substantial staying power Repetitive marketing Your listing grows with the entire site No [...]

The Power of Link Popularity

Getting quality links to your site from related web resources can be very difficult. It is a time consuming process and requires careful research. There are two ways to build your link popularity; 1 Make your site attractive to webmasters or 2 go out and hunt them down your self. Getting webmasters to come to [...]

For me personally, Wordtracker.com is not just a tool for looking up keywords. Sure, that’s one good use for it, but what I want to distinguish is another influential and exciting use for Wordtracker as an SEO resource. “Keywords” for use in your Meta tags are probably the least influential element in search engine optimization [...]

Website content & usability

Writing for the web is totally different to writing for printed matter. We tend to scan content on the web hunting for the information we’re after, as opposed to reading word-for-word. As a result of this, there are certain guidelines you should be sure to follow when writing copy for your website: 1. Use clear [...]

10 Tips for Killer Website Design

Does website design make a difference in how long people will visit your website or if they’ll stay and shop? You bet. You’ve seen the websites that scream “bad idea” and you know those folks are losing potential customers to their ineffective website design. Whether you are an internet newbie or an experienced marketer, you [...]

Doorway and Feeder pages can be immensely powerful in building a flow of traffic to your website. In particular, they attract TARGETED visitors that convert more readily to sales and subscribers. It’s important to see these pages as part of an overall marketing strategy, with all the elements working together towards attracting and channelling your [...]

I’m a freelance programmer and somehow I managed to get clients, speak with them, and generate leads for years without a live help system. To be honest, I had put in bids for a “live” help system several times, and I wasn’t aware there were free options out there. Well, early last week I went [...]

Maintaining Your Website

Contrary to what some believe, a web site should definitely not be set up and then forgotten. Over time, information about your company can and will change. If your website remains unchanged, the world will pass it by. A website is not a one-time investment, but something to be cultivated and maintained. Whether you do [...]

I’m a freelance programmer and somehow I managed to get clients, speak with them, and generate leads for years without a live help system. To be honest, I had put in bids for a “live” help system several times, and I wasn’t aware there were free options out there. Well, early last week I went [...]

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