Do you depend on free search engine traffic for your livelihood? I admit it. I spend an inordinate amount of time thinking about Search Engine Marketing (SEM), Search Engine Optimization (SEO), keyword density, keyword relevance, KEI, incoming links and link text, and where my web site and web pages rank in the Search Engine Results [...]

If you are anything like me, your website is a reflection of yourself. It contains your thoughts and communications, exposed to the entire world at all times. Look at virtually any non-commercial web site and you will get a glimpse at the person behind the monitor. I look at web sites all day long, and [...]

Recently I found an interesting case study from one of my clients. His site was getting sued for copyright infringement for linking to content on another site. On the surface of it, the whole idea of suing someone, simply because someone links to some publicly available content on your site, appeared silly to me. After [...]

HTML links. The heart and soul of web pages. Without links it would be impossible for a visitor to get from one web page to another, meaning that without HTML links, web pages would be pretty worthless. Everyone at one time or another, has received an email and inside of it they see something that [...]

Many entrepreneurs spend countless hours building and tweaking their product or service. This inventive process is the heart and soul of many Internet businesses. An entrepreneur may be tempted to feel that their work is done when they place their product or service on the market. Unfortunately, this is no time to sit back and [...]