In my last newsletter I wrote about how your websites Alexa rating is not actually that important to the success of your online business. In this issue, I want to look at another popular statistic – Google Page Rank – and ask a similar question – is it that important? First a quick overview as [...]

Most new e-business owners realize they need a website that looks professional. But how elaborate do you need to be? How much energy, creativity and money should you invest so that visitors gasp, Wow what a beautiful website? Experienced business owners know: Your goal is to create a website that sells, not a site that [...]