Thaidoweb 2008

Lets examine the use of Giorgio Armani Company’s advertisements for a persuasive campaign. My reasoning is because the company is separated into several different divisions, while each tries to sell their product, the advertisements must maintain an overall company image. I have chosen Giorgio Armani Parfum (cologne), Armani Exchange (A|X), Emporio Armani(Dreamers), and Giorgio Armani Occhiali (glasses) to be the focus for the general image campaign of the Giorgio Armani Company.
Armani uses dark colors with rich lighting and contrasting themes [...]

User-centered design (UCD) is a project approach that puts the intended users of a site at the centre of its design and development. It does this by talking directly to the user at key points in the project to make sure the site will deliver upon their requirements.
The stages are carried out in an iterative fashion, with the cycle being repeated until the project’s usability objectives have been attained. This makes it critical that the participants in these methods accurately [...]

Everyone struggles to make their sites appealing. Nonetheless, only a few has discovered the formula behind pretty and serviceable site.
Some sites need little alterations but some need total overhauling. The latter, being the most taxing than the former, has to start off on the right foot. What does it take to have tempting and pleasurable sites?
First, a site must have focus or concentration leading to a goal. Be sure not to leave the site wanting in details. Say everything [...]

Colors can influence our behavior, feelings and psyche. In fact, colors are oftentimes used as treatment to psychotics and other mentally incapacitated persons.
However, when it comes to web designing, many designers overlook the enigmatic power of colors. It can bring life to any image, text or graphics. It can create the atmosphere needed in order to capture the viewer’s decision and loyalty. These are the reasons why colors should be on our topmost list of things that need to [...]

Printed materials as a means of communication has become
something of a trend, or more like, a necessity. Everything that
can be put in writing, has been put into writing. Every word
that can be printed has been printed. Even feelings and
emotions. This made the way for the creation and evolution of
greeting cards.
The tradition of giving and receiving greeting cards dates way
back in the 15th century. Without the advantage of modern
inventions and technologies, they were hand-delivered to the
respective bearers. These practice reached [...]

Designing your own successful web page can seem difficult and
nearly impossible if you do not do a little research first. The
reason you need to know the basics of web page design is because
the design of your website will actually influence whether or
not people continue to visit your site and ultimately, whether
they will buy from you or not. Obviously, a lot is riding on
your website design so it is worthwhile to take this seriously
and put some effort into doing it right [...]

Many people hire professional web site designers for as much as a thousand plus USD! You can, and very easily, make a web site for almost one hundredth of that price, and probably in half the time. Here are 4 easy steps to get you started.
1. Find a quality Web Host
This will probably take longer than you imagine, so I always like to start here. Googling “web host” itself pops up over 70 million results and includes [...]

Your home page is the most important page of your website. It is the one that will determine what your potential client or customer does after they arrive (i.e stays at or leaves your website).
Research on web usability shows that you only have a few seconds to catch the
attention of your website visitors. One of the most important ways to do this is
through your opening headline.
Your headlines main purpose is to attract attention and generate enough
interest so that your visitors [...]

We’ve all read the countless publications about effective web site design, outstanding written content and the never ending need for search engine optimization. But often the importance of color for a web site is overlooked. Yet it is a proven fact that physical changes take place when individuals are exposed to certain colors. Because colors have the power to stimulate, excite, or even depress, specific color combinations can possibly work to your advantage or to your detriment.
Is Your [...]

Colors are powerful, and create strong feelings. They can also make your web site look professional or look like a circus. Here are some powerful tips you should use every time you create a web site:
1 Use contrasting colors
It is important to have contrast between the text and the background color, so that the material on your web page is easy to read. Many successful sites use dark text on a light background (or vice [...]