Here are 10 dynamic website advertising tactics to super-charge your sales, starting now: 1. Test different web site color themes to see which combination will sell your product better. You can also test the size and style of your web site text. 2. Promise your readers an end result or outcome in your ad. You [...]
The great debate: how much copy you should have on your site, particularly on the home page? Do you subscribe to the idea that a picture is worth a thousand words–and therefore images, not a lot of text, should be the main thrust of your home page? Or do words have more power to capture [...]
What does your web site say about your business? The reality today is that your web site represents your entire company, and visitors make judgments about your business based on their impression of your web site. Often, businesses focus on creating a professional image, which of course is vitally important for making a good first [...]
What are design elements? Design elements are what we see, sense, visually select, and perceive as we look at graphic designs, paintings, cartoons, photography, television, typography, and computers. Examples of design elements are: line, shape, form, space, value, texture, and color. Here is a list of them with a brief explanation for each: Line: Lines [...]
Speculation (or “spec”) work is often standard fare in the world of advertising. An agency could be expected to create elaborate concept designs to present to a potential client. That client would then make their decision based on which concept they liked the best. However, the agency is usually bidding for a substantial or long [...]
Website design guidelines and tips – just common sense By Mary Magdalene Chia Here are some design guidelines and tips to help you build a user friendly websites. 1. First, figure out what you want to do and make a plan for it. This may involves some brain storming. Then, translate your ideas and plans [...]
When first starting out to create a website, especially if you are a beginner You can create your own web pages using a editor like Microsoft’s Front Page.With this software, you can write your web page like you would any document and then drag and drop images easily. Some practice may be needed, by buying [...]
When most people build a web site, they think one simple thing. “If I build it, they will come”. How further from the truth this is. Little do they know that they need to do some homework before constucting their pages. It’s not a simple endeavor, but with the right software, the process eliminates all [...]
In the big, wide online world there are millions of websites and billions of webpages. In the increasing sprawl of this virtual jungle there must be an evolution. Some of these webpages must grow stronger and thrive whilst others will weaken and die. There are 3 types of websites in this jungle. It’s important that [...]
A new form of advertising has exploded on the net recently and from the coverage it’s getting it may be the next biggest thing since Pay-Per-Click (PPC). This is because it fills a gap in the market. While PPC, banner ads and pop-up ads reigned as the cheapest form of online advertising the costs of [...]
