Traffic is one thing, but targeted traffic is everything. You have no doubt seen dozens of offers similar to “10,000 hits per hour driven to your website!”. This type of website traffic is completely untargeted and will undoubtedly result in a very low conversion ratio. It’s basically “throw it up against the wall and hope [...]
IBM boasts a very large array of older and newer refurbished laptops on their website ibm.com. Look for "Notebooks: IBM Certified Used Equipment." There you can buy any of dozens of models and variations, for hundreds of dollars less than new models. IBM inspects all of their returned laptops (including the batteries, as with most [...]
CNN.com’s designers have gone out of their way to make their work difficult. They could have built a very simple home page with just their logo and a handful of links: The Most Important Story The Second Most Important Story The Third Most Important Story An Unimportant, Yet Entertaining Story Yet Another Story about Michael [...]
You might have tested your website on every computer browser you can find, but nowadays that’s just not enough. Nowadays the web is getting more and more mobile – it’s being used on mobile phones, PDAs, and all sorts of other small devices that can be used on-the-go. You need to allow for these visitors [...]
A bell ringing makes people know that an establishment is open. Or makes them stare and try to find out where that came from. Your business cards are your bells. In this case, it is YOU who is being represented and being marketed by these cards. You cannot go about carrying and taking resumes along [...]
Making custom brushes is one of the easiest things in the world. Seriously! I don’t know why I’ve read some tutorials that make it out to be this multi-step, intimidating process. Creating your own brushes helps to customize both your artwork and the Photoshop work environment. The Hard Part “But … you said this would [...]
Today’s applications – either for the Web or standalone – are starting to focus more and more on the user interface. The time when you had to write lines and lines of commands or go through several menus to execute a certain task has passed. Developers have now implemented simple wizards, with on-screen help near [...]
In printing, the use of colors has evolved from making prints livelier to becoming a necessity that a printing job needs to catch and retain the attention of the readers. With the presence of many color printers nowadays, colors into prints have been given a new perspective. People can now create more designs and get [...]
Utilizing the kind of content that can be obtained on free-reprint article directories is a good method of adding a wider range of search keywords to your website. By increasing the range of keywords on your website, you will find more of your own links in the search results of the major spider search engines. [...]
Let’s face it. There’s no magic pill that will instantly put your business into overdrive. Not even a website. It takes a lot of hard work and an attack with several different marketing strategies at the same time. When promoted properly as a part of a marketing campaign, a website can be of great help. [...]
