The longer your website visitors stay, the more they will get to know your business and perhaps buy from you. So, below are 10 sneaky, web site marketing ways to keep them longer? 1. Offer a free ebook that’s published right on your web site. They would have to stay at your web site to [...]

Watching a recent football game, I imagined two very different teams: one called ??The Horders?? and the other, ??The Hunters??. In the game, it takes planning and skill to carry a football a few yards. There??s interference and distractions. Scantily clad dancing girls are screaming cheers nearby. How different, I wonder, is this from finding [...]

How to Google; or How to be Easily Distracted

I set out with the intention of writing a self improvement type article with an original temporary working title of ‘How To Overcome Fear’. Being the sound marketing man that I am though, my first action was to research whether this was relevant to many peoples lives. What followed was a mistake. I had read [...]

One product, one long web page: this kind of web site is sometimes called a sales letter site or mini-site, and it focuses on one and only one goal, as many sales of that one product as possible. With a one-product sales site, no distractions, no subsidiary goals, such as newsletter signups, are allowed to [...]

Increasing the length of time a visitor is on your website will dramatically improve your conversion to sales. Use these ten points to check you are prolonging to stay of your visitors. 1. Offer a free ebook that’s published right on your web site. They would have to stay at your web site to read [...]

How you write and design your links is crucial to your visitors clicking them or not. Write them badly and they leave, write them well and they stay. Who knows, they might even do exactly that what you created your site for. Following are 7 guidelines how links should be written to improve the usability [...]

Web Site Design – Focus, Focus, Focus

When creating a web site design, it is easy to fall into the trap of trying to be all things to all people. In reality, the key to a good web site design is focus, focus, focus. We Dont Need No Stinkn Distractions It happens ever few weeks or so. I am sitting in front [...]

You Had Me At the Search Engine

Youve likely heard of the movie, Jerry Maguire, with its famous line, You had me at hello. Jerry Maguire was luckier than web sites we find in search engines. Many web sites dont attract user devotion at the first word, let alone after scanning the home page. How many times has this scenario happened to [...]

Stop Sabotaging Your Sales

Do your web pages, sales letters or personal presentations include subtle distractions that unnecessarily cause you to lose sales? Sometimes prospective customers get distracted during the selling process by outside interruptions. You cannot control those. But many sales-killing distractions are caused by what you put in your web pages and other sales messages …or by [...]

Have Answers for These Questions Before Building a Website By Suresh Babu What is the purpose of the website? Whom this website is built for? Who is the targeted audience? What is the demographic target? What is the entry page? What is the exit page? Is your website designed for each class of visitors? Small, [...]

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