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	<title>Thaidoweb 2008 &#187; Direct Response Advertising; Radio vs TV</title>
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		<title>Direct Response Advertising; Radio vs TV</title>
		<link>http://www.thaidoweb.com/2009/07/05/direct-response-advertising-radio-vs-tv/</link>
		<comments>http://www.thaidoweb.com/2009/07/05/direct-response-advertising-radio-vs-tv/#comments</comments>
		<pubDate>Sun, 05 Jul 2009 00:45:02 +0000</pubDate>
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		<description><![CDATA[Radio advertising vs. television advertising Many new advertisers assume that they should start on radio and &#8220;move up&#8221; sometime later to TV. I find that the road is usually smoother when it is taken in the other direction. TV can usually produce more immediate calls and instant prospects than radio and that is what the [...]]]></description>
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