As a search engine optimization specialist I often optimize existing web pages for small business clients, upload them to the site and see pages re-indexed by Google within a week. This only happens with existing business sites that have been online for a few years. Google seems to be updating their index as often as [...]
There are plenty of mistakes in the world of web design. Let’s look at what I believe to be the 10 biggest. 1. Too Many Ads. When you’re trying to make money from your website, it’s all too easy to overwhelm your site with ads. Put yourself in your user’s place and take a good [...]
On the internet we don’t deal with face to face selling. The internet is a visual and psychological medium. The words, or sales copy, on your website have by far the greatest psychological impact on your visitors and thus becomes your most important communication and sales tool. But another important psychological aspect of your website [...]
In the world of web design, there are plenty of mistakes you can make, and in this article, I’m going to look at what I believe to be the top 10 biggest. You need to check your site for these mistakes right now, and fix them if they’re there – otherwise you’re going to be [...]
You’ve probably seen it on sites like Google. They do something to tweak their site for Christmas and other holidays. The big question is, when is that type of thing appropriate for business sites, and to what extent? For business to business sites, changing some element of the site itself is not generally appropriate. However, [...]
What pages need to be included on your website? The answer varies for each type of business and depends on how informative you want your website to be for potential clients. Below is a list of sample pages for you to review while you plan out your website. Create a different name for these website [...]
Small business owners need to monitor whether their investment in a website is providing a good return. Are your products and services easy to buy? If they aren’t, you are wasting time and money and probably doing more harm than good. Ask yourself the following five questions to see whether it’s time for a redesign: [...]
There are plenty of mistakes in the world of web design. Let’s look at what I believe to be the 10 biggest. 1. Too Many Ads. When you’re trying to make money from your website, it’s all too easy to overwhelm your site with ads. Put yourself in your user’s place and take a good [...]
Are you in a hurry to get your business online? Do you have a limited budget but want professional results right away? In the past, this was an impossible demand but today, with the advent of website builders, it is not only possible but realistic. You can get a website up and running with no [...]
If your site has huge database and rich content, be it a public site, e-commerce site, business venture, you got to install some kind of site search feature, and you will also need to make sure that your site search function is well optimized. The general market research points to a consistent rise on the [...]
