Back when I was starting out with my first internet venture, I did a crazy thing. I subscribed to a Search Engine Optimization newsletter. These guys send a weekly email with their bundle of latest tips. For the first few months, I actually followed what they said. Now, I just keep my subscription to get [...]

One of the key things to remember when developing your web-site presence is to always evaluate your competition. See what’s working for them; how they market their products and services, and even evaluate their KEYWORD and DISCRIPTION tags. The key points of using these two Meta Tags, is optimization! Evaluate your Keywords: look at your [...]

You might have heard that banner advertising is dead. Nothing could be further from the truth! If you can find a banner exchange that gives you a decent ratio you can begin branding of your site, and branding may be the one thing you MUST do to get and keep business. Banner ads and banner [...]

——————————– Why Should You Create a website? ——————————– A. What do you want when you create a website? B. What to do to get what you want. ——————– A. What do you want? ——————– 1. You may be in a non-profit organisation and want to post forthcoming events on the web. You don’t want to [...]

What are the goals in making your own website? To be able to give information, share ideas and make money in the process. That is putting it mildly. How do people do it and what makes them successful? It is how they go about treating their site that makes them a success. The right and [...]

First step: Conception & design A common mistake by companies and entrepreneurs in their online ventures is not finding the right design in relation with the website’s goals. Will the website be used to sell your product and/or services? or will you being using it as a PR tool to create leads and follow up [...]

There’s a whole lot of discussion going on these days where gurus are promoting the minisite system. There are few that recommend creating content sites with valuable information to promote your own products or affiliate products. Such sort of discussion confuses a newbie as to how to get started. With such confusion they quit even [...]

I’ve made a lot of mistakes in my life — some of them pretty embarrassing. But I have to admit, the BIGGEST mistake I made with my business is not automating sooner… particularly my e-mail chores. If you’re a perfectionist like me, you want to be closely involved in every aspect of your business. You [...]

You might have heard that banner advertising is dead. Nothing could be further from the truth! If you can find a banner exchange that gives you a decent ratio you can begin branding of your site, and branding may be the one thing you MUST do to get and keep business. Banner ads and banner [...]

I’ve made a lot of mistakes in my life — some of them pretty embarrassing. But I have to admit, the BIGGEST mistake I made with my business is not automating sooner… particularly my e-mail chores. If you’re a perfectionist like me, you want to be closely involved in every aspect of your business. You [...]