As you surf the web take a look around at many of the sites you see. Do you notice anything that seems strange? Well, let me point it out to you. There are hundreds of thousands of web sites that just don’t get much traffic. Some of these sites house hundreds of articles, reviews, tutorials, [...]
If you are designing a web site for which the achievement of high conversion rates is a priority, focus your design efforts on showcasing and highlighting the content and copy. For sites where conversion rates are a priority, the primary purpose of design should be to present the message in such a way that it [...]
I get the occasional web design lead from my website. I wanted to find a company I could pass these onto. So I put an ad on a freelance site. It specified the programming qualifications needed, stated that the successful candidate should have good English, and was for companies only. The replies I got were [...]
Navigation must be simple. Since it’s the backbone of your site, it’s imperative that visitors be able to understand it. Here are two tips on how to make simplicity a reality in your site: 1. Your link titles need to be understandable. Visitors need to know exactly what link to click on for the info [...]
When you start a business, the logo should be the least of your worries. A Professional Logo is important, but you should first focus on offering a valuable product or service. Once thats taken care of, you can then start to think about getting a professional logo. A well-designed logo establishes your companys identity and [...]
Whats the most important thing about your website? The fact that its YOURS! Everyone has their own unique personality, their own style. Your website is the perfect place to showcase that! As I said before, it needs what I call “SOUL”. Be creative, be honest, be YOU! Think about what you have to say to [...]
This article was prompted by some customer support work I was involved in for a private members site. One of the paid subscription members wanted someone to look over his website and give an opinion of what we thought of its design. It was clear from the email that they had been online for a [...]
Quality customer service is the lifeblood of any business. If you understand that it costs more to find a customer than it does to keep one then you will appreciate the importance of good, quality customer service. Unfortunately, with the rapid rise of online businesses it has become apparent that the focus has turned to [...]
If you are like me, you have read any material that talks about “keys” to success in work at home business (That is the very reason you are reading this article). Haven’t you read countless times that the key to success in your home business and offline is marketing and promoting? I am sure you [...]
Quality customer service is the lifeblood of any business. If you understand that it costs more to find a customer than it does to keep one then you will appreciate the importance of good, quality customer service. Unfortunately, with the rapid rise of online businesses it has become apparent that the focus has turned to [...]
