Thaidoweb 2008

Getting Honest With The Search Engines
I spend a lot of time reading newsletters and forum postings about Search Engine Marketing. More often than not, people are asking about methods used to improve Search Engine rankings: what works, what doesn’t, and what will get you in trouble.
Search Engine*:
A program that searches documents for specified keywords and returns a list of the documents where the keywords were found.
Algorithm*:
A formula or set of steps for solving a particular problem.
Frankly, no one can predict [...]

Getting SEO right is an art and it’s based on theory and best practice. The search engines don’t publish their algorithms so getting it right is like finding the exact formula for Coca Cola.
SEO is about getting free TARGETED traffic. That is folks who are looking for what you’ve got and finding your site (or eBay store) high in the SE listings, ideally in the top 10.
Here are some basic principles that apply today (they might not apply tomorrow because [...]

With search engines like Google currently indexing over 8 billion pages, it is becoming more and more difficult to get a top search engine ranking. Type in a popular search phrase such as “Internet Marketing” into Yahoo or Google and you will be returned over 8 million results!
Unless your website is in the first two or three pages, it is unlikely that you will receive many visitors from search engines.
So what should a webmaster do to give their website the [...]

Search engine optimization is one of most popular online marketing tool for any website. With most websites looking forward to increasing the online sales of their products/services, search engine optimization can be a very cost-effective tool to target and procure your customers online. In this paper, we will discuss about search engine optimization, its benefits and how you can optimize your website for top search engine rankings.
What is search engine optimization?
Search engine optimization (also known by various other names like [...]

After Google latest update nicknamed “Florida”, many webmasters discovered that their traffic plummeted.
What happened?
More importantly what can you do about it?
And what will Google do next?
What happened was that Google made an algorithm change on how they rate web pages.
Every time you make a search, Google tries to show the most relevant web pages that match your search term. By being able to give the most relevant results for queries, they have become the most used search engine in the [...]

This article explains in detail the various issues related to the linking campaign that you will need to mount, to establish your worth in the algorithms of search engines . Some of the issues that we will be tackling in this & subsequent articles are:
-Creating one way incoming links to your site.
-The identification of resources to link.
-Evaluation of the resources identified.
-How to approach others with your link requests( some samples).
-Where to put the link the link in your web site.
-Where [...]

So you want to get listed on Google? And you want a GOOD listing on Google? “But my website is not popular and is too new to be noticed by Google,” you say?
Well, I have a solution to your problem.
There are couple ways to get listed on Google. First, there’s the wrong way. Or should I say the way that takes an extra long time, which also happens to be the way that’s not as popular with Google. In other [...]

With all the recent publicity given to Google as the Internet’s number one search service, it’s hardly surprising that Microsoft has already started work on re-vamping their MSN search service. Okay, it’s still powered by the Yahoo engine, but according to Microsoft it has been “cleaned up” and the new service mirrors much more the kind of “non-commercial” results which are currently displayed by Google.
Costing some $100 in development costs and lost advertising revenues, MSN’s makeover offer the end-user a [...]

Search engine optimization is one of most popular online marketing tool for any website. With more websites coming online every day the competition gets larger, so you have to make sure you can out SEO them before they out do you. In this article I will tell how to increase your ranking and how to out do your competition.
Search engines change their algorithms often and it’s hard to keep up for anyone, so if you don’t know much about SEO [...]

Want to know the #1 misconception among Internet marketers and website owners?
Here it is:
The biggest mistake web owners make is thinking that it’s all about GETTING MORE TRAFFIC.
The term ‘web traffic’ gets over 43,000 inquiries per month according to Overture – that’s over half a million queries a year! And that’s not including the related searches like ‘web site traffic’, ‘get more hits’, ‘increase web traffic, etc.
Of course this is understandable from one point of view. With search engines changing [...]