Bob is excited about his new business. He secured funding. He leased the building. He stocked it full of new gadgets. He hung the sign. He posted a banner on his window that reads,"Grand Opening!". And now he stands behind the counter, waiting for customers to come flocking in. And he stands there. And he [...]

For most companies, gone are the days of spending money just for the pleasure of seeing their name on TV or the Internet. Most companies today are forced to insist on results. Yet on average, up to 80% of advertising is wasted because it doesn’t work. If only you could know which of your campaigns [...]

So you have a website that brings in only a little bit of traffic and you just can’t seem to make any money with the darn thing. You hear about everyone getting rich with their sites and are waiting for yours to become an “overnight success”. Well, it won’t be overnight, but with the right [...]