Archive for about advertising
Humor in Advertising
Many of the most memorable ad campaigns around tend to be funny. Advertisers use this strategy to attract customers to their product. Audiences like to be entertained, but not pitched. People will pay more attention to a humorous commercial than a factual or serious one, opening themselves up to be influenced. The key to funny [...]
7 Essential Elements for Profit-Pulling Ads
Advertising will make or break your business. It is crucial to your success that you learn to write great ad copy. Here are a few simple concepts to get you there.
1. The Headline
This is THE most important part of your ad, especially when using online advertising. The point of the headline is to grab a [...]
The Only Bad Advertising Is No Advertising - Or Is It?
Depending on whom you ask, you will get told many "truths" about advertising. The question I have for you today is this ? "Is the only bad advertising, no advertising?"
Before we begin, it might help us to agree on what advertising is, so here’s one definition:
"Advertising is the non-personal communication of an individual’s paid persuasive [...]
Heard A Good Radio Ad Lately? Neither Have We
To many ad agencies, radio is considered advertising’s ugly stepchild. It’s not sexy like television and is treated as a necessary evil with little effort put into it. Unfortunately, that’s exactly what the listener ends up hearing.
What advertisers and their ad agencies have forgotten is that radio truly is a "theater for the mind". Anything [...]
Your Eye Catching Publicity Flyer
Your website is done, your business cards have been delivered, and your brochure has received accolades. In the promoting department you have everything you need, right? Well, there is one item you lack and by having this item in your arsenal it can be a dealmaker for you.
When I pitch my services to potential clients [...]
Moving Message Display
Moving message display are designed to be installed into environments where vast amounts of information need to be conveyed to large audiences both quickly and efficiently, also in the world of indoor and outdoor displays. This gives you enormous flexibility for creating interesting text message on Moving message display.
Moving message displays are becoming very popular [...]
Finding Your Target Market
Achieving sales is probably the biggest challenge a web business owner has. It requires a balanced mix of the right products, competitive pricing, optimal web design, aggressive advertising and attracting the right online visitors.
While all of the above are equally important in achieving abundant sales, none of them will work at all if you don’t [...]
Online Advertising: 10 High Impact Psychological Triggers To Super-Charge Your Ad
If you knew these 10 high impact insider’s hidden psychological triggers and plug them into your Ad and website content, you can empower them and ignite a tornado of sales at your website.
Read, understand and use them and burst open the floodgate of sales.
Here are they:
1. Most people want to win over others. Tell your [...]
Mobile Detailers; Customer Window Displays
Mobile detailers have all types of customers, many of whom are self-employed. We know that these customers love their automobiles as most Americans and therefore love the services we provide. So much so that they will refer us new customers and tout our services. But they are willing to do much more if you ask [...]
Diamonds Are For Evil
The task of executing successful advertising campaigns for products made exclusively for women is understatedly tempestuous. Any Average Joe consumer would relay the message that feminine product commercials put him under a great deal of stress and discomfort. Any Average Joe Consumer dreads the Vagisils, Cotex’s, Summer’s Eves, and Monistats of the world. There is [...]