There is nothing wrong with making your own website if you are looking to save some money. Be prepared however, for your finished product to resemble an after school project cutesy, homemade touches and all. It is pretty hard to make your own website and have it look professional but, there is an easier way [...]
Tell me you haven’t ever had THIS thought: “I want to build a mailing list for my website, but I don’t know how…” Or how about, “There’s a glaring mistake on my home page, but my web designer is nowhere to be found!” Instead of being at the mercy of your own incapability, graduate to [...]
No matter what product or service youre promoting, unless you are able to write and use a highly persuasive Ad, you may not generate a lot of traffics and sales. Writing a high impact Ad that will deliver truckloads of sales requires some skill and practice. Below are a few professional copy editing secrets to [...]
Last week we talked about how a bad website can do your business more harm than good. That column brought several emails asking what is the key to building an effective business website. I replied with the same answer I always give: building an effective business website is a simple matter of definition. Before the [...]
In the marketing world, a lot of attention is given to the concept of image, both on an individual product level and for a corporation as a whole. Researchers know the perception of a product or service can be vastly different from actuality. Business owners are faced with the difficult task of communicating to their [...]
You have one chance to make a first impression. Potential customers will form an opinion of a business within seconds. A companys logo is therefore extremely influential, as it is almost always the first thing a customer will see. In addition, once a customer becomes familiar with a business, the companys logo will always be [...]
If your like me you have searched on every search engine any possible way to advertise your website. I have filled out submission forms till my fingers have cramped up. I have looked at link farms, long boring articles on SEO, I even have articles sent to my inbox everyday in hopes of finding the [...]
The way you design your web site affects your visitors online experience. As each visitor to your site is a potential customer, the easier they find your web site to use and the more they enjoy being on it, the higher the chance that they will make a purchase. Therefore, a well designed web site [...]
If you are just starting out in your new business and you decide that a website could be a valuable addition to this business how do you go about getting one up and running? You have two basic options really. Do it yourself or employ an individual or company to do it for you. Which [...]
History is the replica of the present. Thus, we have to press our flashback imaginary buttons in order to have a sojourn in the times of yore. We have to know the beginning in order to relate it to the present and the future. In the case of web design, history is conclusive and clear [...]
