Whenever I thought of web design my face would frown, I just hated the fact that I had to do any kind of web design. I just couldn’t see why web design was simple for other and not for me. Well, that all changed when I discovered this simple program, a web design machine made [...]
PART IV – THE SOUND OF BUSINESS STEPS TO CREATING YOUR SONIC PERSONALITY 1. List all the human attributes inherent in your business personality. An accounting firm may want to project stability, reliability, and a conventional outlook – think the avuncular voice of Walter Cronkite. An advertising agency might want to deliver a hip, cutting [...]
It seems as though every [wo]man and his/her dog either has a website, wants a website, or is talking about websites. One of the most frequent questions I get is, *How do I use keywords?*. Good question. * * * * * * * * * [I bet others of you are asking, *What's a [...]
There are many people who are interested in having an internet presence, however are looking for a just a cheap basic website. This article describes how to find a very cheap web design company. There are many people and companies offering a web design service. It should therefore be quite simple to find a very [...]
PART III – THE SOUND OF BUSINESS HOW TO GIVE GOOD SONIC PERSONALITY We live in an age of metrics. Traditional and new media advertising agencies often substitute metrics for understanding. Mathematical models create the appearance of scientific analysis, when in fact they are often manipulated to support a preselected agenda. We all know data [...]
1. Target Audience: (Who Buys From You?) The foundation of effective web marketing is the ‘who.’ Determining your target audience, their needs, wants, level of knowledge, goals, etc is critical to creating a website that will be effective at either lead generation or e-commerce. 2. Core Message: (What Exactly do You Offer?) Flowing directly from [...]
Paint Shop Pro is one of the most popular image editors out there. Even though it’s increasingly geared towards digital photography, you’d be surprised just how useful it can be to web designers. Installing Paint shop Pro is pretty much a “no brainer”. You put the CD in and choose “install”. The only recommendation I [...]
The Importance of Owning Your Own Domain Name Owning Your Own Domain Name is Important By Jim O’Keefe A question that I frequently hear is “Do I really need to have my own domain name?” The one word answer is “YES.”. If you put up your site with some of the free web hosting services, [...]
Why Submit To Web Directories Many people are paying alot of money to submit their urls to web directories mainly because of 3 reasons: a) To get permanent 1 way link. b) To get a good Google PR page linking to your site. c) To get traffic / leads from directories. Coincidently, the first 2 [...]
Introduction As mentioned in previous articles, search engines can be great source of traffic to a standard business or personal website. What would happen though, if you didn’t want to appear in them? This is the purpose of robots.txt files. While they generally do not help you get listed, they can help ensure that you [...]
