Logos are symbols that represent a company, a product or a brand. Logos are a unique way of pictorially representing what can be said in a few words or a sentence. They can range from a simple symbol, like a dot, to a complicated maze of colors and patterns. The basic idea of a logo [...]

How to spot incompetent web designers and web masters. This article is based on the personal experience of the writer and is aimed primarily at Newbies but can be of value to anyone interested in buying a web site or web site services. The Internet has spawned a dearth of experts and so called experts. [...]

If you have published something on the web, you are most likely familiar with the two basic areas that web publicity can be divided in: getting visitors to your site, and keeping them there (actually there is also a third one – making them come back, check back for a followup article on this important [...]

The basis of affiliate marketing is minimum investment to earn a handsome amount by selling other products. This is commission-based marketing and thus you don’t have to be the manufacturer of the product. Every time a reader on your website clicks a link of a merchant and purchases something from the merchant website, a commission [...]

Once we have a website up and running, we need to make sure that all visiting search engines can access all the pages we want them to look at. Sometimes, we may want search engines to not index certain parts of the site, or even ban other Search Engines from the site all together. This [...]

Can you imagine the hypocrisy of spending thousands of dollars, countless hours, and boatload of resources to create a marketing tool that actually sends prospects running for the hills? It might seem crazy, but a overwhelming majority of websites are doing just that. By failing to (1) define the specific goals of your website and [...]

So you want make an impact online? Youve created a website and its beautifully designed. Youve written a sales letter. You have Pay-Per-Click ads and lots of traffic, but no business is coming in. Why? Maybe your website doesnt work. Could it be missing that personal touch? A website can be a very impersonal experience. [...]

So, you spent a considerable amount of time designing your website. You have attractive graphics on display, user-friendly navigation, perhaps a bit of Flash or javascript to enchance the user’s experience on your site. The site’s content is fresh, relevant, and original. A site such as yours should attract much attention in relevant search results, [...]

Flash Website Design – Use it or not? Flash web design is considered the most demanding things these days. Whether its ecommerce website selling products, a technology company marketing its products, a mortgage company who wants to generate leads, flash is the next big thing every business should consider. Why you should not use flash [...]

You have put a lot of time, effort and expense into building your website and the result is that you have a fantastic site, very professional, beautiful images, great copywriting and your products are second to none. You are also getting good traffic as a result of your marketing efforts. But did you know that [...]